Fitness App: Why Do Fitness Apps Fail?

Fitness apps are very common today. It is very accessible that’s why a lot of people are installing the applications or buying wearable devices. They want to track their overall health and fitness activities. However, there are reports that it fails to provide the right information. That’s why some consumers stopped using it.

Fitness Apps lack automation features. The demand of users is not being met by fitness applications. Sometimes, it makes mistakes in calculating the behavior of the user.  Fitness apps need to make a transition. It needs to react to the user’s request.

Below, I provided more information on why do fitness apps fail and the many considerations if you need to install or buy one.

Why Do Fitness Apps Fail?

The first reason why fitness apps fail is that the user experience or user intent is not being met by the application. Fitness applications should be developed in a way that can perform what the consumer’s request is. It must be also optimized to function according to the customer’s wants and efforts.

In my experience, counting calories is very important for my diet. There are times when fitness applications are recommending the wrong calorie intake that I need to take for the day. I also noticed that they treat all the calories just the same even if they have a different impact on my body. The food diary is also lacking when you are using the free version. You need to buy the premium version.

Another thing that I’ve noticed why fitness apps fail is because most fitness apps cannot motivate or interact with the user. There are a lot of fitness apps and devices out there, but for them to be successful, they need to motivate the user and communicate with them well so that the user can live a healthy lifestyle.

Today, there are already developments that are happening where fitness apps are motivating the user. They are doing an effective interaction so that the user will be reminded to do his daily task and will not lose motivation. They also provided online communities and push notifications.

Another common issue that I heard with a lot of people is the GPS or Global Positioning System. The wearable devices can track the running or walking routes of the user. Sometimes, wearable devices make mistakes in calculating the paths or the steps that were done by the user. Some users are very specific because it can affect the number of calories they want to burn in their bodies. The numbers can be imprecise sometimes especially when you are trying to achieve something.

Lastly, in my own opinion, it’s not beginner-friendly, especially in counting calories. They have loads of options that can confuse a beginner. Before I started to use a fitness app, I manually count my daily macros and calorie intake. When I tried to use the application, it was a little bit confusing for me. But after how many days, I manage to learn everything.

I’m not saying that you need to learn manually how to count your calories before using a fitness app, I just want you to have some knowledge because you might be confused with the data that is being shown in most fitness apps. You can still proceed with using fitness apps if you’re a beginner.

Why Do People Use Fitness Apps?

People use fitness apps because they can support and improve their overall health. With the help of fitness apps, it can track their healthy anywhere and anytime. They also offer specific workouts to achieve your goals. Fitness apps can give you instructions on how to perform the exercise correctly.

“In a research, 42% of smartphone or tablet owners have at least one fitness application.”

We live in a tech-savvy world. We always bring our smartphones, tablets, or even our smartwatches. With that, this kind of software is accessible to a lot of people. People just need to sign up and set up their profile such as age, height, weight, and the goal that they want to achieve.

It takes a variety of exercise programs and it guides you on how to perform it well. There are pre-recorded exercise videos such as weight training, yoga, and cardiovascular exercises. It can also give you a list of home workouts if you don’t prefer to go to the gym.

In terms of nutrition, it can assist you with your daily calorie intake, meal plan, and even help you avoid your food allergies. It will help you to have healthy eating habits. There are a lot of things that a fitness app can offer, it just depends on the brand that you’re using.

How Many Fitness Apps are there?

Since the year 2007, fitness applications have already grown. There was a massive growth in fitness apps and more features are being provided to easily support you in your fitness journey.

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This information is courtesy of Statista:

In the table that was shown, that is the number of health apps that are available in the Google play store. Starting from the first quarter of 2015 to the first quarter of 2021. There was a 6.51% increase and the total number of healthcare apps available is 53,054.        

Which Fitness App Has the Most Users?

As of May 2018, these are the most popular health and fitness applications in the United States.

fitness app 2
This information is courtesy of Statista:

The most popular fitness application is Fitbit with 27.4 million active users. The next popular fitness application is MyFitnessPal with 19.1 million active users. People are now more interested in tracking their fitness journey through their smartphones. Installing fitness applications is their first step to stay healthy.

Soon, we can expect more fitness apps to appear that can have a lot of amazing features. For the future of health technology, fitness presents a huge opportunity.

What Do People Want from a Fitness App?

People want a fitness app that acts as a fitness coach. They want to be guided well to achieve the body that they dreamed of. People want several options from a fitness app. Different options from exercises, nutrition, and the affordability of a fitness app.

These are the lists of what people want from a fitness app:

  • Diet Plans are Customized
  • Push Notifications to Remind them
  • Community to Help Them
  • Variety of Exercise Programs
  • Accurate Goals and Tracker
  • Affordable Premium Subscriptions

With all these features, people would surely love using the fitness application. There are already fitness applications that have that kind of feature.

Are Fitness Apps Worth the Money?

Some fitness apps are free to install, but in the free version, you will just get the basic features.  You can’t get all the tools you need to successfully achieve your goal. You will be encouraged to buy a premium subscription to fitness apps. But the question is, are they worth the money?

Based on my own experience, who used a fitness application for how many years, my answer will be, it depends. There are many factors that we need to consider.

First is, if you’re planning to buy the premium subscription and not enroll in a fitness gym because some fitness apps are cheaper than gym subscriptions, and you prefer to perform the exercises in your place, yes it’s worth the money. It would be worth it because what matters most is you’ll get the exercise done and follow your daily calorie intake.

Second is, if you have a vast knowledge of a different variety of exercises and you can count your macros manually because somehow you’re already an expert, I would suggest that it’s fine if you won’t buy the premium subscription.

Don’t take my suggestion as gospel, fitness applications will improve in the future. There will be a fitness application that can finally give us a promise that it can help us achieve our goal and give us the right calculation. But we’re not quite there yet.

Try to understand your mind and body first before you will commit your overall health to fitness applications. After all, it will always be on you. No matter how perfect that fitness application is, if you won’t work hard or be passionate about it, it will still be useless.


Hey! I'm Lorofy, I'm a politician in our Local Government Unit and a Church Leader. I'm a dedicated leader in our community and an ambassador of goodwill. I became a motivator and an advocate for men who are looking for meaning in life and on how to reach their full potential. I'm also a fitness enthusiast and consider fitness as my everyday expertise.